To celebrate the holiday season, National Geographic will make the first two episodes of the upcoming limited series Valley of the Boom available for free beginning December 21st in advance of the series’ broadcast premiere. The two episodes will be released unauthenticated on NationalGeographic.com and on the National Geographic TV app, which includes mobile and connected devices such as AppleTV, Roku, Chromecast and more. Additional platforms the two episodes will be available include Facebook, YouTube, VOD, Amazon Prime, iTunes, Google Play and Vudu.
“This series is yet another big creative swing for National Geographic so we felt it was important to create a meaningful sampling opportunity across all platforms in advance of the linear premiere,” said Christian Drobnyk, EVP Programming Strategy & Acquisitions at National Geographic Partners. “As an added bonus, instead of avoiding your family this holiday season by playing on the internet, you can avoid your family by watching a show about the internet. A win-win for all!”
To promote the two-episode giveaway, National Geographic created a custom promotional piece, inspired by the traditional holiday yule log, starring Valley of the Boom’s Lamorne Morris. In the spot, Morris, dressed in his best holiday sweater, is seen cozied up by the fire, reading a “Night Before Christmas” style poem about the 1990’s internet boom and feeding the fire with dollar bills.
Link to Yule Log Promo: https://youtu.be/XlbaTOTjv-k
The six-part limited series will premiere Sunday, Jan. 13, at 9/8c on National Geographic. Valley of the Boom uses a blend of narrative devices and interviews with the real subjects and experts woven into scripted drama. From showrunner, creator, director and executive producer Matthew Carnahan (“House of Lies”), charts the meteoric rise and cataclysmic burst of the dot-com bubble. From STX Entertainment, Valley of the Boom is also executive produced by Arianna Huffington.
The series stars an ensemble cast led by two-time Emmy award-winning actor Bradley Whitford (“Get Out,” “The Post,” “The West Wing”), Steve Zahn (“War of the Planet of the Apes,” “Dallas Buyers Club”) and Lamorne Morris (“Game Night,” “New Girl”). The documentary-style interviews that support the drama include experts from the era — such as Mark Cuban, Dan Goodin and Arianna Huffington — as well as prominent tech figures from the companies featured in the series — such as former President and CEO of Netscape Communications Corporation James Barksdale, Netscape founder Jim Clark and co-founders of TheGlobe.com Stephan Paternot and Todd Krizelman.
Sneak Peek Episodes Include:
Episode 1: Print (“hello, world”)
Proving the internet is real, Jim Barksdale (Bradley Whitford) and team take the ever-expanding Netscape on a road show in search of potential investors.. Stephan Paternot (Dakota Shapiro) and Todd Krizelman (Oliver Cooper) struggle to secure financing for their virtual community platform, TheGlobe.com. Michael Fenne (Steve Zahn), searching for new opportunities, changes his physical appearance as he travels across the country to Southern California.
Episode 2: Pseudocode
Jim Barksdale (Bradley Whitford) leads Netscape through a successful IPO and makes them the dominate browser on the market. Microsoft retaliates and sparks the browser wars. TheGlobe.com continues to grow and finally raises enough money to keep afloat. Michael Fenne (Steve Zahn) excitedly starts a new company that promises to deliver revolutionary streaming technology.
For more information, visit www.natgeotvpressroom.com, or follow us on Twitter using @NGC_PR.
# # #
National Geographic Partners LLC
National Geographic Partners LLC (NGP), a joint venture between National Geographic and 21st Century Fox, is committed to bringing the world premium science, adventure and exploration content across an unrivaled portfolio of media assets. NGP combines the global National Geographic television channels (National Geographic Channel, Nat Geo WILD, Nat Geo MUNDO, Nat Geo PEOPLE) with National Geographic’s media and consumer-oriented assets, including National Geographic magazines; National Geographic studios; related digital and social media platforms; books; maps; children’s media; and ancillary activities that include travel, global experiences and events, archival sales, licensing and e-commerce businesses. Furthering knowledge and understanding of our world has been the core purpose of National Geographic for 130 years, and now we are committed to going deeper, pushing boundaries, going further for our consumers … and reaching millions of people around the world in 172 countries and 43 languages every month as we do it. NGP returns 27 percent of our proceeds to the nonprofit National Geographic Society to fund work in the areas of science, exploration, conservation and education. For more information, visit natgeotv.com or nationalgeographic.com, or find us on Facebook, Twitter, Instagram, Google+, YouTube, LinkedIn and Pinterest.
STXtv is the television studio for STX Entertainment, a global next-generation media company whose mission is to unlock the value of the direct connection stars have with their fans through the development, financing, production, marketing and distribution of film, television, VR, digital video, music and live entertainment content. It is the industry leader in transforming beyond traditional platform-driven content to creating talent-driven enterprises.
The company is led by accomplished businessman Robert Simonds and was co-founded by Bill McGlashan, managing partner of the leading global private investment firm TPG. Other investors include Hony Capital, a leading private equity firm in China; PCCW, Southeast Asia’s largest Internet and cable services provider; Tencent Holdings, China’s leading provider of online products and services; Dominic Ng, Chairman of East West Bank; DNS Capital (representing the business interests of Gigi Pritzker and her immediate family); and Beau Wrigley, former Chairman and CEO of the Wm. Wrigley Jr. Company, among others. With these strategic relationships, the company is uniquely positioned to maximize the impact of content worldwide, with direct passage into the China market. For more information, please visit http://www.stxentertainment.com.
Stephanie Montgomery, email@example.com, 202-912-6632
Stephanie Silva, firstname.lastname@example.org, 212-656-0736
Madison Bell, email@example.com, 310-369-4540